Install Our Paid AdsClient Acquisition Playbook
Generate New Revenue
On Demand
We’ll help you set up a custom Client Acquisition Playbook for your business. Proven strategies across in $30M+ in managed ad spend. Turn Facebook & Instagram ads into a predictable pipeline of qualified buyers and record months on repeat.
01 / Lead Quality
Two Reasons Why Paid Ads Beat Everything Else Right Now.
Sell More of the Work You Actually Want
We use paid ads to attract outcome-driven clients for the specific services you actually want more of — This allows you to hyper-specialise in the types of jobs that make you the most money, creating a highly-efficient, profitable business.
Meta Learns What an Ideal Client Looks Like
Before an enquiry is reported back to Meta, our survey qualifies the lead based on things like income, available funds, age etc and teaches Meta’s algorithm which prospects we want more of — producing a 40% higher rate of qualified leads compared to other channels.
02 / Predictable Growth On Demand
Without a Predictable Pipeline, Your Referral Partners May As Well Be Holding Your Business to Ransom.
One month, you could be flat out…
Looking to expand.
The next month, you’re chasing introductions and waiting on a referral partner to send the next client your way.
You can deliver great work.
Have happy clients.
Yet still have a pipeline you can’t rely on.
That makes hiring a gamble, planning ahead difficult and growth something you hope happens… but someone else controls.
We install our Client Acquisition Playbook to generate a steady flow of enquiries for your business, on your terms.
We build paid ad campaigns around the clients worth attracting, the problems they’re prepared to pay to solve and the offers that give them a reason to choose you.
So when you’re thinking about hiring more team members or achieving the next milestone…
You’re making the call, not waiting on “hopefully someone refers us”
03 / Buyer Intent
Attract Leads
With the Intent to Buy.
Your Ideal Client
Can actually afford you
Desperately needs your help
Has a compelling reason to act now
We lead with intent-based offers built around the problems you get paid to solve.
A cheap lead means nothing if they never become a client. Using paid ads, we laser-focus on people who can afford you, need your help and have a compelling reason to act now.
For brokers, we lead with the problem they need solved and present your business as the solution. This steers the conversation away from rate shoppers and towards the conversations around how you can help them buy another property, or consolidate their debts.
For buyers agents, a common mistake we see is that their leads don’t opt-in for the right reasons.
Often this is caused by promoting lead magnets that are too far from a buyer’s intent and creates poor lead quality that makes sales feel like a call centre.
Instead, we laser-focus your offer and use persuasive copywriting to attract the clients you actually want, on demand using paid ads.
The Right Words Make Your Ideal Client Stop Scrolling and Say:
"THAT'S EXACTLY WHAT
I NEED."
Our direct-response copy makes your ideal clients feel like we’ve read their mind.
Our ads are designed to agitate the problem they’re dealing with, show them the solution they’re ready to pay for, and prove why you’re the one to deliver it.04 / Implementing Your Client Acquisition Playbook
We Build It. Launch It. And Manage It.
Your strategy, copy, ads and lead qualification is built and managed by our team, so you can focus on serving the clients we bring in.
01
The Clients Worth Winning
We identify the people who need your service, value what you do and are worth targeting.
02
The Problem That Drives Their Decision
We shape your message around the problem keeping your ideal clients up at night, and position your business as the answer.
03
The Offer They Can't Ignore
We craft your offer and write the ads and landing pages that give the right people a compelling reason to enquire.
04
The Path From Ad to Paying Client
We build and implement paid ads, landing pages, lead qualification and follow-up systems to turn clicks into booked calls with qualified buyers.
05
The Numbers Behind Your Growth
We work out what a new client is worth, set clear campaign targets and manage performance, building a predictable pipeline helping you scale on demand.
See Exactly How We'd Install Our Playbook in Your Business.
On a short strategy call, we’ll map out who we’d target, the offer we’d run and the numbers we’d aim for, then show you how we can have your campaigns live within 7 days.
Paid Ads Has Changed What Growth Looks Like For Alex
From Networking Breakfasts to a Fully Booked Calendar
Before:
Growth depended on who remembered to refer them. Early mornings went to networking, and the pipeline rose and fell based on other people’s goodwill.
What changed:
We installed our Broker Playbook: Targeted Meta ads, a conversion-focused funnel, lead qualification and follow-up system booking their ideal clients into their calendar.
Results:
Within 2 months, Alex generated over $80,000 in revenue from paid ads. He went from chasing introductions to a predictable pipeline, with future growth in his control.
05 / A Few Things You Might Be Wondering
Your Questions.
Answered.
Our in-house team. We handle the strategy, ad copy, campaign build and ongoing management. You're not handed a workbook and left to figure it out yourself.
Yes. We start with your business, your ideal clients and what you sell — Then explain the approach in plain English, and confirm the numbers stack up before you spend a dollar. Then we handle the setup, ads and management.
That's where we do our best work. We track who responds, what drew them in and which enquiries become clients, then sharpen your message, offer and targeting to bring in ideal clients who fit your service and are ready to buy.
Campaigns can go live within 7 days, and enquiries typically start coming through within only 24 hours of launch.
It depends on what a new client is worth, your margins, your sales cycle and your growth goals. We work through those numbers with you before recommending a starting budget, so you know the target before you spend a cent.
Answer a few short questions below and choose a time to speak with us. On the call we'll map out your ideal clients, your offer and the approach we'd take. If it's a fit, we'll walk through the next steps and get your campaigns live within 7 days.
Stop Leaving Next Month's Revenue in the Hands of Referrals.
Tell us about your business and we’ll create a tailored Client Acquisition Playbook with a strategy, funnels and ads — implemented within the next 7 days.
